"It was fun to go a more natural route after playing characters in my last ghd campaign,” said Katy. “Ellen von Unwerth captured both the playful and chic looks amazingly well."
The classic yet fashion forward images see Katy with an array of covetable, wearable hair looks and exuding confidence – a positive message to inspire millions of women to have a good hair day, every day.
“Our new campaign brings the ghd brand promise of a ‘good hair day, every day’ to life,” said Paul Stoneham, Chief Executive Officer, ghd. “Katy and Ellen have created something really special in these images, capturing the essence of ghd today.”